Irreversible

 
 
 
 

A national awareness campaign for Regenerate Canada, WWF-Canada’s 10-year plan to protect wildlife, restore habitat and reduce carbon emissions before it’s too late. Using one of the most frequently-used words in the climate change lexicon it highlights the fact that there’s still time to reverse course. Together, we can Regenerate Canada.

 
 
 

OOH

 

Social

 
 

Awards:
Bronze — Sustainability — AToMiC Awards
Shortlist — Film — The One Show
Shortlist — Digital Advertising — Communication Arts
Shortlist — Public Service — Communication Arts